Kyrie x Nike N7
With design firm Public-Library, I wrote copy for Nike’s Native and Indigenous line, N7, a project which involved first-person editorial from Kyrie Irving and product copy for the Kyrie 6 N7 sneaker. The campaign lived on the front page of NIKE.com and was widely shared on social.
Apple Music
With Third Bridge Creative, I wrote artist bios and playlist copy for high visibility musicians and official Apple Music programming. In particular, I’ve written about in-depth about rap, country and reggae in a variety of shapes, providing informative copy for new genre fans and die-hards alike.
Spotify for Podcasters
For Spotify, I profiled podcasters exploring subcultures in sports and music. I also wrote product copy for international Spotify products such as their podcast playlist functionality.
Kelly Oubre x The Players Tribune
I created and wrote this Kelly Oubre segment—”My Two Scents”—for The Players’ Tribune, a featurette that was clipped at SLAM, House of Highlights and more. If you only interact with one item on this page, be sure it is this one.
Downtime Magazine
For boxers-with-pockets startup Jambys, I serve as the editor-in-chief for their downtime-focused digital publication, Downtime Magazine. Downtime produces guides, recommendations and essays from some of the internet’s most beloved writers and personalities.
The Masters
I co-wrote a piece reflecting on Bubba Watson’s history at the Masters with the golfer himself. During the 2018 Masters Tournament, the piece was the highest-performing content on the Masters website until some dude named Tiger won the tournament.